5posts
AI Max integrates ads directly inside Google Search AI Overviews. In global beta since February 2026, ads now appear before organic results....
Shopping Ads appear when someone photographs a product with Google Lens. A massive new channel for fashion, home and physical products. Almost nobody in LATAM i...
With cookies disappearing, advertisers with first-party data and properly configured CAPI have a brutal advantage. CRM Custom Audiences = targeting competitors ...
Click-to-WhatsApp campaigns generate the lowest CPLs on Meta in LATAM. Reels → WhatsApp Business → AI closes the funnel without a landing page. The perfect stac...
Google forced migration from VAC to Demand Gen in July 2025. In 2026, Demand Gen has Target CPC, New Customer Only mode and AI video generation. Complete guide....